If you’re engaged in social media tasks to promote your writing or editing business, you’ll know that visual design is essential to helping your message stand out.
Do you have a blog? You need a banner.
Just wrote a book? You need a cover.
Going to a conference? You need a business card.
So, what do you do when your currency is words, and making a message visual isn’t your thing? Hire a graphic designer? Sure. But if that’s not in your budget, try Canva.
Canva is a free, online graphic design tool that you can use to create book covers, business cards, social media banners, and yes, even digital holiday cards. I created this holiday card in under one minute:
“But I’m not a graphic designer!” you say.
The folks at Canva know that. Which is why Canva contains correctly-sized templates and predesigned drag-and-drop elements in an easy-to-use interface that nondesigners can use. Building a business card, for example, is as difficult as building a tower with wooden blocks with a two-year-old. If you’re still not convinced, Canva offers free step-by-step design tutorials that will take you through the design process.
Canva has a nice selection of free professional-looking, pre-designed elements, so you can try designing something without spending a cent. If you decide to spring for paid elements, they’re inexpensive, at only about a dollar each.
Still unsure? Why not take a page from the pros? Self-publishing author Joanna Penn announced on The Creative Penn Podcast (episode 245) that she used Canva to create a simple book cover for Destroyer of Worlds, a book she’s released on pre-order on iBooks.The cover will be placeholder until she has the final version professionally designed by her graphic designer.
The online world is a visual place. Canva ensures that word people can now join in on the fun.
Image by David Joyce